GD IMUSAFacebook bibiMacy’s “Encanto Latino” showcases lifestyle trends and activities at select Macy’s stores

NEW YORK – September 17, 2009 – This fall in celebration of Hispanic Heritage Month, Macy’s will be filled with the vibrancy and influence of Latino culture as we celebrate “Encanto Latino.”  Macy’s in partnership with IMUSAâ will bring renowned chef, George Duran, of the Food Network show “Ham on the Street” along with Carolina Buia and Isabel González, authors of Latin Chic to select Macy’s stores across the country to share with customers their unique takes on Latin flavor from food to fashion.

“Macy’s understands and values the deep heritage and influence Latinos have contributed to our nation. Annually we honor these accomplishments with activities that showcase and celebrate the richness and excitement of Latino culture. Encanto Latino features Latino culinary traditions, style, decorations, music and much more at our stores,” said Martine Reardon, Macy’s Executive Vice President of Marketing.

During Hispanic Heritage Month, Macy’s will host a variety of culinary events at select stores across the nation including locations inHouston, San Antonio, Chicago, New York, Miami, Los Angeles, and San Diego. Chef, George Duran, will demonstrate some of his most popular Latino dishes using IMUSA cookware, a renowned brand known for its superior quality.